Services

Business Strategy Development

Positioning Strategy

MKT RESEARCH/ COMPETITOR ANALYSIS/ CORE STRENGTHS/ CUSTOMER PROFILE

Typically takes between 3-6 weeks

Works best for a new product launch or a startup company. Works, too, for an existing brand that requires a makeover and new business path, with changing market conditions. 

Branding &Communications

POSITIONING/ LOGO CREATION / ADVERTISING & PROMOTIONS CAMPAIGN

A Promotions Strategy work best when the enterprise is ideally positioned in relation with its core strengths, the competition and a captive consumer base. Advertising is effective when you know what to say, to whom and how to convey it!

Ongoing timebound activity

Online Strategy

Website Development

WEB TEMPLATE/ WEBSITE NAME (URL)/ WEBSITE REGISTRATION/ WEB PAGES CONTENT/ SEO MANAGEMENT

Takes around 4 weeks

Going online is the path that every business enterprise is taking, but the differentiator is in a static or dynamic website. Most websites do well with user engagement and CTA (Call To Action) leverage. Added to a user friendly site, it is key to optimise the address to search engines for your potential audience to easily find you on the internet. 

Online Store

PRODUCT CATALOGUE/ PAYMENT GATEWAY/ STORE ANALYTICS/ STORE PROMOS

Takes between 4-6 weeks

Taking your business online is a great way to spur sales and widen your consumer base. Getting a webstore up and going that is easy to navigate is the key to long term customer retention. Inviting referrals through promotional campaigns and offers is equally important. 

Social Media

Creation of Facebook/ Instagram accounts

Ads on Facebook/Instagram/ Google Ads

E-mail campaigns

Blogging and content creation

Print

Flyers/Posters

Product Brochure/Catalogue

Newsletter

Realigning the organisation's teams, both managerial and frontline, to reflect the brand identity and workforce culture to establishing and enhancing long brand loyalty and goodwill among the clientele 

Workforce culture

 
 
 
 

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